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Blueocean Market Intelligence

Redmond, Washington, United States
Company Overview
Blueocean Market Intelligence is a global analytics and insights provider that helps corporations realize a 360-degree view of their customers.
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Products and Services


Link is a cloud based platform to manage and link all primary and syndicated market research data.
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Minerva is a complete digital competitive intelligence solution that focuses on providing near to real time competitive details on tactical and strategic moves. Minerva provides detailed insights into the competitive landscape by combining data from multiple sources to give a true picture of the 4P strategy and deployment aspect for competitors.
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Persona is a Digital Persona and Insights Solution that enhances an organization's current customer segmentation or can be used to conduct an independent digital customer segmentation exercise. This solution provides insights around customers spending habits, purchase patterns, past behavior and purchases, recent and historical interaction with product categories, etc.
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Synergist is a Digital Data Classification Platform that helps marketing teams to manage continuous streams of data from the multiple marketing and sales promotion campaigns running across many locations and channels for their products and services.
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UTAP is a text analytics platform that enables businesses to achieve efficiency in cost and turnaround time in extracting valuable insights from unstructured text data by providing an easy to use interface and customized screens for each phase of the text analytics process enabling faster turnaround time, and data handling ability in classification of textual data.
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