Comprehensive brand solutions for you to verify the quality of your media globally — and optimize your digital ads' effectiveness at every step of a consumer’s journey. Don’t assume your budget is well spent. Know it. We make sure your ads are running exactly where, when, and how you want. We protect your brand from ad fraud, and from showing up next to inappropriate content. With our measurement and technology capabilities, we ensure your ads reach real humans, are viewable, and running in the right context, language, and market for your brand.

IAS Quality Attention unifies media quality and eye tracking with machine learning to deliver proven results to brands worldwide. With Quality Attention, global advertisers can increase return on investment, drive brand consideration, and boost conversions across campaigns.