Company Overview
Popwallet is a mobile wallet marketing automation platform that enables consumer brand and retail marketers to create, distribute, and track usage of promotions and other light-weight branded content through mobile wallets like Apple Wallet and Android Pay. These activities generate significant data related to consumer behavior and commerce that they activate for marketers utilizing their proprietary Wallet Graph™ and machine learning algorithms.
It can be hard to reach your audience—and even harder to get into their wallets—using traditional tactics and channels. That’s why there’s Popwallet. They make it easy for people to pop promotions and personalized content from ads, emails and other channels into their mobile wallets. Then Popwallet helps marketers attribute their usage, bridging the gap from communication to conversion.
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