Campaign and Interaction Management

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Definition

Campaign and Interaction Management tools support the pricing and revenue needs of comapnies working across multiple channels, whlle focusing on customer experience. Tools in this category include Lead-To-Revenue Management and Offer Optimizaton tools. 

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Products

By [24]7
The [24]7 Personalization solution uses the power of big data and machine learning to deliver highly personalized content and creative across multiple devices and channels. Analyze more clicks, create unique personas, and pinpoint consumer intent for...
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ActiveDEMAND is a fully integrated, web-based marketing automation platform for small to medium sized businesses. Packed with features for streamlined campaign management, campaign recipes and attribution reporting, ActiveDEMAND enables even a sole p...
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By ADfits
The ADfits platform leverages gamification methods and social media to drive sales, engagement and loyalty in order to achieve measurably improved ROI.
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By Adobe
Adobe Campaign enables marketers to personalize and deliver campaigns across all online and offline channels. Available stand-alone, or as part of the Adobe Marketing Cloud.
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Agendize is a customer engagement platfrom that seeks to boost visitor and client experiences through the use of live chat, self-bookable appointments, and online support for questions or problem-solving.
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Campaign Manager is a customer experience orchestration platform that enables Adaptive Marketers™ to automate a consistently relevant Adaptive Customer Experience™ by simultaneously utilizing the latest state of each customer relationship across mult...
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AntVoice provides a 360° and predictive recommendation engine which analyzes the behavior of your visitors, in real time, to offer them a customized selection of products or contents.
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Beyable is a suite of tools for engagement and re-engagement using dynamic personalization, multi-channel, real-time information, and deals. Online retailers and brands can significantly increase their sales and conversion on web and mobile sites wi...
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By Bitly
Bitly's Enterprise version enables the world's best brands to own their customer experience with features like branded short links, mobile deep linking, expanded analytics and user management. As a full service Link Management Platform, Bitly Enterpr...
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For organizations with millions of customers and transactions, BlueVenn enables you to create and execute flawless cross-sell and up-sell campaigns to increase customer lifetime value. Through the combination of a Single Customer View, analytics and ...
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