CDP: General

< Back to category

Definition

The CDP Institute defines a Customer Data Platform “as a marketer-managed system that creates a persistent, unified customer database that is accessible to other systems." 

Contribute to this definition

Products

Cortex is a customer data platform powered by Artificial Intelligence to achieve personalized one-to-one retention marketing. Cortex uses data to identify and track changes in customer behavior, predicting the best actions and then automatically send...
  Compare
Intent HQ is a customer data platform that turns raw customer data into AI-powered customer intelligence. Intent HQ will accept any feed, in any structure, then organize it into a customer profile with individual habits, interests and motivations.
  Compare
Mindbox is an integrated marketing cloud featuring a customer data platform, multi-channel campaigns, loyalty and promotions, and personalization.
  Compare
By PRDCT
PRDCT is a Customer Data Platform that allows you to identify customers across all channels, create 360 customer profiles for reporting, analysis, and to increase conversion.
  Compare
Finding more products...