CDP with Operational Data Management Focus

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Definition

The CDP Institute defines a Customer Data Platform “as a marketer-managed system that creates a persistent, unified customer database that is accessible to other systems." The CDPs in this evolved from data management tools into Customer Data Platforms.

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Products

The AgilOne Customer Data Platform helps consumer brands develop relationships that increase the lifetime value of their customers via a single customer view, analytics and machine learning, and by activating customer data to orchestrate engagement a...
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BlueVenn Unify is a Customer Data platform built to unify every online and offline customer touch-point and create a real-time, trustworthy single customer view. BlueVenn UNIFY provides connectors, APIs and data loaders to easily ingest data from all...
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By Tapad
The Customer Data Platform is purpose-built for mobile network providers. Tapad CDP integrates and enriches diverse internal telco data with industry-leading digital identity resolution. Achieving a single customer view across telco data silos and co...
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ChannelNet SiteBuilder is a proprietary customer data platform (CDP) that integrates with a company's legacy systems, providing a full featured suite of site development and administration tools.
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Insight360 Customer Data Platform (CDP) jumps starts your audience development efforts by expanding your known audience, improving conversion of prospects, and up-selling existing customers
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Data Master is a Customer Data Platform providing customers with a centralized view of all the data that’s being collected by mParticle's platform. With this master view, instrument and maintain a unified data strategy that is flexible, extensible, a...
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Ensighten Pulse is a Customer Data Platform that enables marketers in real time to see customer interactions and digital ad impressions. Through a programmable pixel, Ensighten allows for the collection of first-party data from key offsite and onsite...
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Personagraph is a customer data platform (CDP) that enables marketers to manage customer relationships across devices and platforms. With a single unified view of customers, data owners can better understand and segment their audiences, while ensurin...
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By Quaero
Quaero accelerates data driven teams as they transform disconnected customer data into energized assets. We have packaged nearly two decades of experience into Quaero’s Customer Data Platform (CDP) delivering a turnkey solution for monetizing custome...
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By Unific
Unific is a Commerce Integration Platform as a Service (iPaaS) and Customer Data Platform (CDP) that helps merchants turn data into insights, insights into action and action into growth. As an iPaaS, Unific provides the most reliable, fast-to-sync, e...
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