Customer Data Collection

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Definition

As marketers begin to build a customer pipeline, they must start with customer data collection, cleaning that data and making sure that data is secure before segregating customers by type, preference, buying habits and demographic data (see Customer Data Management). Tools in this category help marketers set up the pipeline before customer data can be managed.

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Subcategories

Products

360Science for Alteryx is a contact data unification solution for Alteryx. 360Science is far more intelligent than processes that rely on conventional matchkeys to find matches. The 360-engine intelligently prepares data for matching, analyzes the da...
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AccuMail Frameworks is an email address verification solution. It validates, corrects and standardizes addresses at point of entry and in batch mode, and cuts waste with advanced duplicate detection technology.
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The AccuSure Internet lead validation service verifies that the most critical sales information (names and telephone numbers) that companies collect via the Internet is accurate and current.
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AccuValid provides email address verification to help your email marketing campaigns succeed by providing intelligence on invalid and suspect emails.
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ActivePrime is a data quality platform available for Oracle, Salesforce, and Microsoft. It helps extend the capabilities of your software so you can gain maximum value from your customer data with enhanced features such as workflow capability and fuz...
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By Impact
Altitude tracks, cleanses, and normalizes your chaotic, channel-specific data into a single coherent system of record. Everything from your marketing KPIs to deep insights are consistently measured and effortlessly derived from a trustworthy cross-de...
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By IQLECT
BangDB by IQLECT is a distributed, transnational, key value, document database which is written in C/C++ from ground up for high performance, robustness and ease of use.
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By SMARTe
Bespoke Contacts is a B2B marketing automation platform that combines advanced contact data acquisition and management with collaborative project management. The key to Bespoke is its proprietary data mining engine that scours the web for quality con...
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By SRAX
SRAX BIGtoken platform is a consumer-managed data marketplace that enables end-users to bundle their data and get rewards when third parties use their data. BIGtoken is a secure and transparent environment for consumers to own, verify and sell their ...
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By Caspio
Caspio is an online database software platform that enables users to create online cloud database applications easily and rapidly without coding.
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