Product Overview
Azalead's Account Based Marketing for Dynamics platform enables B2B marketers to sense buying signals and engage target accounts through account based website personalization and advertising. Sales reps get sales intelligence on their target accounts so they can close deals faster. Azalead is powered by patent pending account sensing technology and integrates with complementary sales and marketing software, including MS Dynamics CRM, Marketo, Pardot, ClickDimensions, HubSpot and Oracle Eloqua.
Hundreds of Enterprise B2B companies including Microsoft, IBM and BNP Paribas rely on Azalead to drive more awareness, engagement and revenue with target accounts.
Azalead's approach to systems engineering takes respect for user privacy into account throughout our whole engineering process. Our engineering approach is based on “preventive –not remedial”, “embedded privacy”, “end-to end security” and “visibility and transparency”. Azalead conducts privacy impact assessments (“PIAs”) to assess the impact of proposed data processing activities each time we plan or propose a new technology, solution or offering that is likely to result in a high risk to the rights and freedoms of natural persons. Azalead was founded in Paris, France -and thus has always been sensitive to European and international data protection regulations.
https://azalead.com/gdpr-iptracking/
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