Product Overview
MessageGears Segment enables marketers to build audience segments using live data. MessageGears’ Segment product allows marketers to create dynamic audiences using their live, real-time data wherever it lives, generating new possibilities for message personalization across email, mobile push and SMS. In addition to sending groups of recipients to messaging providers and elsewhere, Segment users now have the ability to export groups of customers to see ads in their Facebook feed, or be targeted for ads when searching in Google. Users can also use the intuitive drag-and-drop blueprint to define sections of their audience to send to each vendor, and MessageGears prepares and sends the data to each destination.
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