Product Overview
Salsify's cloud-based product content management platform enables brands and retailers to manage, optimize, and syndicate their content, driving discoverability, sales and satisfaction. Salsify's PCM platform is used by leading global brands and small and emerging businesses alike. Its commerce capabilities are designed to enable sales both across retailer/distributor channels as well as marketplaces, social commerce, and direct-to-consumer (D2C) sites. Salsify also has an exclusive workflow library that is stocked with pre-built templates that can serve as the blueprint for creating customized, automated processes for brands to publish product content. The pre-built workflows address the following critical processes, Marketing Content Refresh to quickly refresh copy and images when product requirements change, New Product Introduction to set up a new item in Salsify for syndication, Keyword Enrichment to improve the SEO of a product page based on Salsify Insights, their proprietary digital shelf analytics solution, and Asset Usage Rights Management to manage the digital asset permissions for Salsify users. Customers can easily activate and automate tasks, and alert colleagues to the action they need to take as a product moves through the publishing process, as well as set up conditional triggers for future actions and customize workflows, creating scalable, repeatable processes.
Salsify helps brands and retailers get to market faster and increase sales. With its product content management platform brand manufacturers and retailers can create, manage, optimize and syndicate all product content in a single platform.
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No Auto subscribe after free trial
Trial Period: 1 Month
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No technical expertise required
Instant
Marketing Function Branding, Channel Marketing, Customer Acquisition, Globalization, Productivity
For Use ByCompany Type B2B, B2C
Market/Industry Specialization No market specialization
Current / Past Customers Drive, Marbles, Dwell, Rubbermaid, Hamilton Beach