Global and regional leaders alike need regular, accurate insight into planned activity and that is precisely what the Media Plan Co-ordination service provides. Media plans come in all shapes and sizes, from automated planning tools to complex Excel flowcharts. Local teams have plans that work for them, within their own markets – but often not outside of them. This is why it is key to have systems in place that allow the sharing, harmonization and reporting capability for these assorted local plans on both a regional and global basis.
CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management, providing critical visibility and leverage to save time, money, and drive revenue. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.Read more ›
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