Company Overview
Taptica is a global end-to-end mobile advertising platform + Facebook & Instagram Marketing Partner that helps the world’s top brands reach their most valuable users with the widest range of traffic sources available today. Its technology leverages big data, and combined with state-of-the-art machine learning, enables quality media targeting at scale. Taptica creates a single arena in which brands can scale and engage more relevantly with mobile audiences, staying ahead of the competition.
Taptica Mobile helps brands and developers reach, engage, and acquire their most valuable users through data driven mobile targeting, utilizing artificial intelligence and machine learning at big data scale.
Taptica Video is a programmatic platform built for storytelling. Taptica Video offers publishers access to quality content monetization, and advertisers the means to reach a high ROI at scale. Taptica maximizes impact and engagement through a variety of video ad formats across screens, matching targeting abilities with video’s promise of interactivity to ensure your video reaches the right user.
Tremor Video's programmatic audio solution gives advertisers the ability to customize messages in premium content environments with engaged consumers, gaining an additional touchpoint to add to their customers' journey, and seamlessly expanding their digital strategies beyond video and CTV. With the Power of Audio, advertisers can extend the reach and frequency of their campaigns, as well as reach audio listeners at scale in premium publisher environments by buying, managing and measuring audio campaigns from a centralized platform, allowing for a holistic view of how audio fits into cross-channel campaigns.
Tremor Video DSP is the leading programmatic video platform built for storytelling, matching advertisers with their desired audiences—wherever they may be. Through custom video experiences delivered across all screens including mobile, tablet, and Connected TV, we help advertisers create meaningful, personalized moments with their prospective customers and provide insights that enable brands to know their audiences better. Video is at the core of everything we do. Building on 10 years of proven expertise and innovation in video, Tremor Video DSP is mapping the future of digital video through strategic, specialized partnerships with industry leaders that curate custom, exclusive audiences across both data and video supply. Tremor Video DSP is a Taptica Company.