If your marketing operations department is like most, you are understaffed and dealing with an endless to do list of to-dos while juggling day-to-day “emergencies.”
You know that having a well-documented stack is essential to making the right decisions about product strategy while managing product performance and spend, but allocating time to document your stack can be difficult if not impossible.
That’s where the CabinetM team comes in!
How We Approach Documenting Your Stack
We’ll build your stack framework inside CabinetM, and document the details of the products in your stack. Just send us your spreadsheets, scraps of paper, connect us with your team members, or record your details using Otter.ai and we’ll take it from there.
Define the breadth, depth, and customization of information required
Identify stakeholders to frame interview needs
CabinetM will provide a proposal and Statement of Work (SOW) and signed non-disclosure agreement
The project will commence with the issue of a purchase order. CabinetM will establish a dedicated CabinetM account for you for the duration of the project. You'll be invited into the account to view and, if desired, collaborate on the work being done
Prior to project completion, a project review meeting will be held to define any additional requirements
All work will be done inside your own dedicated CabinetM account. You will have the option to sign in to the account at any time to review progress.
Visual representation of your stack with links to product profiles
Stack Map showing integrations between products
Product details in the form of stack annotations and/or contract records
Consolidated stack reports in the event of more than one stack
At the end of the project, CabinetM will provide a quote for continued use of the platform. Note: if you choose not to continue to use CabinetM all deliverables can be easily exported.
Cost: We generally charge on an hourly basis but will consider a project fee if preferred.
Beyond Your Documentation Project
At the conclusion of the project, we recommend that you roll into an annual CabinetM subscription which will make it easy to maintain your stack documentation, manage technology expenses, create internal reports, and respond quickly to technology-related requests. We have a range of subscription options to support different environments and requirements.
If you need strategic advice about how to evolve your stack or help with product recommendations, we have relationships with a number of expert marketing technology consultancies and would be more than happy to make introductions
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CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.