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Harness the Power of Your Technology Stack
Use CabinetM to document, audit, rationalize, visualize, and report on your technology infrastructure, expense, and strategy. Save time, money, and improve technology performance.

Watch our short video, Managing Your MarTech, to see just how easy it is!

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View 2024 Stackie Winner Thomson Reuter's MarTech Stack and read how they've used CabinetM to optimize their stack and create the foundation for an AI-enabled future.
 

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A single unified view of your marketing technology

  • Create a single source-of-truth for all your technology
  • Build stacks to show products in use, in test, and being retired
  • Collaborate on technology strategy and roadmap across your organization
  • Get everyone on the same page

Visualize and report on your data flows and integrations

  • A complete set of tools for collaborating around the design and implementation of your technology architecture.
  • Stack Architecture Diagrams: Create a detailed data flow visualization in minutes with 16,000+ product logos at your fingertips
  • Stack Maps: Manage current product integrations and data flows, and plan for future changes
  • Data Maps: Generate a complete data dictionary library by mapping integration details down to the field level

Organize and manage your vendors, contracts and implementation details

  • Track product details and regulatory compliance
  • Manage licenses, contracts, and auto-renewal dates
  • Document critical vendor information
  • Eliminate unwanted surprises

Continually evolve your stack

  • Manage function, spend, performance, and utilization
  • Identify technology gaps and redundant products
  • Collaborate to optimize stacks for performance and spend
  • Improve your ROI

Prepare for AI

  • Use CabinetM to document and share the details of your current technology to make it easy to determine what needs to be upgraded or replaced to support your AI strategy.
  • Visualize and manage your data architecture and data flows – clean, complete, and accurate data is foundational to deploying AI.

Find the right tools

  • Browse the industry's largest marketing technology database, over 16,000 products across 500+ categories
  • Save, compare & share the tools you discover
  • Access real technology adoption data to narrow your product selections.
  • Stay on top of the latest in MarTech with our quarterly MarTech Innovation Reports.

Resources

Attack Your Stack

A practical guide for building and managing your marketing technology stack.

All the information you need to efficiently build, manage, and optimize your stack.

Audit Your Stacks

A "how to" guide for auditing your tech stack.

Conducting regular stack audits is essential to ensuring that you have the right technology in place and that it is being fully utilized and delivering a return on investment. This e-book walks you through the stack auditing process step-by-step.

Check out Anita’s latest column:
Revisiting the Concept of Customer Technology

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Check out Anita’s latest column:
MaTech Consultants are a Secret Weapon for Conquering MarTech Complexity

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More MarTech articles by Anita.

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About

CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 16,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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