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Research Tools

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Definition

Research tools automate the process of collecting data, reviews and testing for brand managers, product managers and market researchers.

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Products

Brand Tracking+
By MarketCast
Brand Tracking+ is a research solution that aims to transform how traditional brand research is conducted by the world’s top brands. Through the fusion of consumer data, ad performance data, and an industry-first Brand Fandom framework, MarketCast Br...
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Digital Diaries
By Forsta
Digital Diaries is a mobile ethnography app, designed to obtain actionable, qualitative insights at scale. Available on iOS and Android devices, the mobile app is complementary to Forsta’s existing desktop customer journey and ethnography solution.
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Dynata Insights Platform
By Dynata
Dynata Insights Platform provides seamless access to a wide range of solutions and services to simplify the research process, and increase efficiencies. Its Plug & Play technology frees clients to leverage Dynata data and solutions when they want, wh...
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FlexMR InsightHub
By FlexMR
FlexMR InsightHub is an enterprise-grade research platform that enables global brands to inform every decision at speed through qualitative and quantitative data. InsightHub offers a diverse array of qualitative and quantitative research tools all in...
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Google Trends
By Google Inc
Google Trends is a real time dataset of Google Search trends. The data explorer on Google Trends allows you to search for a particular topic on Google or a specific set of search terms. Use the tool and you can see search interest in a topic or searc...
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incling
By incling
incling is a market research platform that allows users to gather feedback from their customer community. Use incling to generate quick turnaround results in a cost effective and collaborative way.
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NAVIK ConceptAI
By Absolutdata
NAVIK ConceptAI is a cloud based decision support tool that automates concept testing for brand managers, product managers and market researchers. Guided research design, easy panel selection, and advanced analytics provide clear, decisive Go/No Go r...
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QualBoard
By Schlesinger Group
QualBoard is a digital engagement platform that delivers ultimate flexibility, with the ability to design and connect projects so you can build upon learnings. Plus QualBoard takes advantage of cutting-edge automation, giving you more time to focus o...
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Qualtrics CoreXM
By Qualtrics
Qualtrics CoreXM is a research platform offering brands single solution for experience data and marketing and brand research. Using features for segmentation & targeting, market sizing, internal feedback and simple polling users can leverage their da...
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Remesh
By Remesh
Remesh is a Truth Discovery Platform that helps you understand your customers or employees and make more informed business decisions by empowering you to engage with up to 1,000 people at once- online and in real-time. AI works in the background to ...
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CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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