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Product Overview
CSG CDP is a customer data platform that brings all of your enterprise’s customer information to a single system to drive exceptional customer engagement with a data-driven approach. By aggregating data from multiple sources, unifying that data into coherent customer profiles, and segmenting actionable data sets to power your campaigns, CSG CDP converts complexity into clear, simple, customer-centric action. CSG CDP gives you a clear, 360-degree view of your customers using informed segmentations and predictive models. Optimize the timing and targeting of key messages and offers for personalization at scale. Generate additional revenue by creating new products with your data.
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