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Oakbrook Terrace, Illinois, United States
Agency Overview
Infutor gives brands a secure, privacy compliant foundation to improve inbound engagements and outbound marketing reach, and to minimize fraud and collections risk. In 2022 Infutor was acquired by Verisk.
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Products and Services

Integration and Linking

Data integration is the ability for a business to look at every data point within their organization, across all systems, technology and platforms to gain a single view of the data. This allows businesses to make critical decisions in real- to near-real-time, based on a consolidated view of all available information. Through Infutor’s InRichment 360˚ Data Integration Platform, they are able to provide you with a single view of all your consumer information. Using Infutor's referential data repository and specialized matching algorithms, InRichment360˚ performs several processes to apply a Persistent ID to your records. This PID allows them to quickly and accurately identify all individuals within your enterprise databases, linking duplicate individuals through the PID.
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TrueSource Identity Graph

Identity Graph is a customer identity tool enabling marketers to leverage a repository of name, address, phone and email identity information linked with attribute data. Infutor Identity Graph enables users to verify consumer identities on-demand at the time of ingestion or inbound engagement, starting with as little as a single piece of inbound identity data—name, phone, address, email. Infutor will append missing information and normalize the structure of the data so clean data is uploaded to the system.
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