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Appinions

 
New York, New York, United States
2008
Company Overview
Appinions is an analytics company that uses linguistic analysis and Big Data to process millions of news items, blog posts and social updates daily in order to identify the most influential opinions. Appinions provides marketers with a clear understanding of whose opinions are driving market awareness and perception, which topics and themes are resonating with customers and prospects, and which channels are delivering the greatest impact.
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Products and Services

Appinions Platform

 
The Appinions Platform is designed to curate content from the most influential people and publications, spot emerging trends and always use the most relevant language to make sure content gets discovered. Appinions allows content creators to discover exactly which themes and issues are most important in any given target market.
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Marketing Function Branding, Customer Acquisition, Customer Engagement and Retention