DataGroomr is an AI-powered deduplication, data import and data cleansing platform for Salesforce. In lightning time, DataGroomr will merge all of your duplicate records. Need more control, no problem. You can create your own rules for merging. Use the handy drag-and-drop rules editor to define Master Record Selection or Field Value rules. Speaking of “lightning time,” our innovative DataGroomr Lightning Component, lets you view and merge potential duplicates from all Trimmr datasets directly in Salesforce! The component can be added to any record page layout.