Company Overview
Nudge Analytics specializes in native ad measurement, helping both the buy and sell side better understand their performance and how to improve it.
Nudge measures every moving part of a native ad campaign. It’s built by marketers to address a gap in digital marketing: better workflow, reporting and optimization for content. The solution offers normalized metrics built for purpose as native requires a blend of content, social and advertising KPIs to give an accurate picture of content performance. Nudge collects post-click metrics giving users the tools to optimize distribution.