LolaGrove helps companies cleanse and manage their business-critical data more securely and effectively. It not only ensures compliance with the latest data protection legislation, but also drives profitability through increasing the effectiveness of marketing and sales teams by making sure every lead is a real and active prospect. LolaGrove enables companies to move customer data safely from acquisition point to database and gauges whether it is of sufficient quality in terms of value to the business. It can also facilitate and support inter-system data transactions, making sure each one is evidenced by documentation. Meanwhile, from an advertising perspective, LolaGrove is now the established market leader in providing lead capture validation and verification solutions for advertisers - allowing them to prove exactly what consent was obtained at the moment of capture and carry out qualification analysis.