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Salsify

 
Boston, Massachusetts, United States
2012
Company Overview
Salsify provides cloud-based product content management solutions that make it easy for manufacturers, distributors, and retailers to exchange high-quality content that drives online results. The goal is to build a global network through which product information flows between companies instantly, seamlessly, and without hassle.
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Products and Services

Salsify CommerceXM

  (1)
Salsify's cloud-based product content management platform enables brands and retailers to manage, optimize, and syndicate their content, driving discoverability, sales and satisfaction. Salsify's PCM platform is used by leading global brands and small and emerging businesses alike. Its commerce capabilities are designed to enable sales both across retailer/distributor channels as well as marketplaces, social commerce, and direct-to-consumer (D2C) sites. Salsify also has an exclusive workflow library that is stocked with pre-built templates that can serve as the blueprint for creating customized, automated processes for brands to publish product content. The pre-built workflows address the following critical processes, Marketing Content Refresh to quickly refresh copy and images when product requirements change, New Product Introduction to set up a new item in Salsify for syndication, Keyword Enrichment to improve the SEO of a product page based on Salsify Insights, their proprietary digital shelf analytics solution, and Asset Usage Rights Management to manage the digital asset permissions for Salsify users. Customers can easily activate and automate tasks, and alert colleagues to the action they need to take as a product moves through the publishing process, as well as set up conditional triggers for future actions and customize workflows, creating scalable, repeatable processes.
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TRIAL/DEMO
Connect with Salsify

Marketing Function Branding, Channel Marketing, Customer Acquisition, Globalization, Productivity