Company Overview
Umbel specializes in helping some of the most recognizable names in sports, media, entertainment, and the nonprofit sector aggregate customer data, gather insights and drive revenue. Umbel primarily serves CMOs and their teams but supports heads of CRM and other IT roles that are supporting Marketing’s ownership of customer data.
MVP Audience is a Customer Data Platform that empowers marketers to unify and access their own customer data. The platform provides a rich, interactive customer view with real time data. Umbel amplifies value and enables actionability by providing one way in and one way out for all customer data for use by humans and/or machines.
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