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Vertebrae

 
Los Angeles, California, United States
2015
Company Overview
Vertebrae brings advertisers into the exciting world of VR through its headset-agnostic native VR advertising platform. The Vertebrae platform acts as a conduit and pipeline connecting advertisers with developers and publishers through its native VR/AR ad units and formats. Vertebrae is a founding member of the IAB's tech lab focused on VR/AR, collaborating to help standardize VR ad formats and drive the growth and monetization of the VR ecosystem.
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Products and Services

Axis

 
Axis is an augmented reality tool for eCommerce. With Axis, retailers can rapidly transform their existing site with 3D and AR experiences that allow customers to fully visualize and try out any number of virtual products as they research and buy. Axis makes it easy to create, manage, integrate and measure high-fidelity 3D assets at scale across any digital shopping environment, helping retailers exceed customer expectations while dramatically reducing the production time and costs associated with AR.
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Vertebrae Advertising

 
Vertebrae enables agencies and advertisers to build immersive native VR ads to reach and engage each consumer in a new way. Vertebrae native built-for-VR ad formats invite consumers to actually engage with your product, at scale. A range of ad formats work natively inside VR game experiences and 360° video content. Vertebrae's 3D Ad Insertion technology allows publishers to create interactive 3D ad placements within a virtual world.
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