Ethos - Empower Your Brand Always

Product Overview
With ethos it's easy to create a beautiful and organized online Brand Guideline that becomes the single source of all brand content. The ethos platform helps brand professionals strengthen their brand identity by increasing their brand visibility 4x through consistent activation across all marketing and sales channels. To increase brand recognition, we provide every team member and partner with the confidence that they are using the correct logos, colors, fonts, graphics, messaging and more. Control your brand reputation with consistent visual identity.

• Selection of beautifully designed Brand Guideline templates
• Digital asset management (DAM) for storing, sharing, and delivering information specific to branding
• Helps marketing and brand professionals activate their brand correctly with a custom Brand Guidelines web page
• Automatically organizes brand content (brand messaging, brand assets, brand style and brand rules)
• Designs and launches a Brand Guideline that is always ready for immediate distribution
• Built by brand professionals for companies with branding in their core DNA Increases brand visibility (online and offline) as a result of consistent branding practices
• Supports companies after their initial brand design and messaging has been established

• Brand Audit
• Brand Education
• Unlimited Users
• Brand Content
• Brand Guidelines
• Visual Layout
• Brand Sharing
• Central Hub
• Brand Style
• Brand Rules
• Brand Assets
• Permission Settings
• File Storage

Prospects and customers become confused when a brand identity changes frequently and evolves randomly. Inconsistent branding makes it challenging to create trust. As different logos, colors and fonts are used on separate platforms and channels, brand equity and credibility erode. Over time, brand inconsistencies start to accumulate, and the true image and personalities of the brand grow distorted. Because the human brain recognizes images 60,000 times faster than words, the public’s immediacy with the brand disappears when they’re not able to identify a visual pattern readily.