With ethos it's easy to create a beautiful and organized online Brand Guideline that becomes the single source of all brand content. The ethos platform helps brand professionals strengthen their brand identity by increasing their brand visibility 4x through consistent activation across all marketing and sales channels. To increase brand recognition, we provide every team member and partner with the confidence that they are using the correct logos, colors, fonts, graphics, messaging and more. Control your brand reputation with consistent visual identity.
Prospects and customers become confused when a brand identity changes frequently and evolves randomly. Inconsistent branding makes it challenging to create trust. As different logos, colors and fonts are used on separate platforms and channels, brand equity and credibility erode. Over time, brand inconsistencies start to accumulate, and the true image and personalities of the brand grow distorted. Because the human brain recognizes images 60,000 times faster than words, the public’s immediacy with the brand disappears when they’re not able to identify a visual pattern readily.
ethos is a simple and universal Brand Empowerment Platform for team members at all levels in the organization in Sales, Marketing, Product and Support. ethos makes it easy to create a beautiful and organized digital Brand Guidelines that become the single source of truth for a company’s brand content. With ethos an admin can select a Brand Guideline template, upload their official brand content (brand messaging, brand assets, brand style and brand rules) and share it with the public or with select team members who can then download and copy/paste official brand content on-demand.
Email, Live Chat, Community
Marketing Function Automation, Branding, Channel Marketing, Customer Engagement and Retention, ProductivityFor Use By
Company Type B2B, B2C, NPO, GOV, AGN, CST
Company Size SMB (100 – 999 employees), Medium enterprise (1000 – 9999 employees)
Geographic Scope National
Market/Industry Specialization Advertising, Business Software & Services, Consumer Products, Financial, Food, Beverage & Tobacco, Jewelry, Media, Music, Software, Technology
Startup Friendly Yes
Current / Past Customers CoSell, SuperMush, Omsom, Whiskers, Cherub, Big Quiet
CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.Read more ›
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