Product Overview
Walkbase Advertising is an in-store ad targeting solution that enables retailers to quickly grow their earnings through in-store analytics. Draw insights from in-store heatmaps, shopping paths and category level patterns to locate ad displays. Walkbase can help marketers determine the best location, pricing and content for in-store advertising, and measure the impact of in-store ads.
Retailers still find it difficult to justify a compelling business case for deploying digital signage. In reality, retailers are able turn these investments into significant additional revenue and to a profitable new business. The missing piece is Walkbase Advertising, a complete analytics and targeting solution for retailers.
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