Service Overview
Define helps audience development teams to develop a fundamental understanding of SEO best practices, and how many of their activities have a direct impact on search engine visibility. Define's team helps you to understand the SEO implications of audience development initiatives including syndication and sponsorships, feeds, widgets and apps, e-mail marketing, advertising buys and on-site advertising.
Define also works with marketing and PR teams to develop programs for link analysis and link building, and to help them synchronize SEO with social media marketing and other forms of online PR such as reputation management, blogger relations and reader/consumer outreach.