Consumer Innovation Group

Service Overview
Our within a shop structure enables our dedicated team of consumer brand strategists, researchers, content experts, video specialists and social and influencer authorities to tap into the knowledge of the technology brainiacs in our orbit. We use data and insights to craft brand narratives and fuel integrated strategy and campaigns that drive influence, not just awareness. We focus on who, where and what action to drive on behalf of the brand. Our campaigns motivate buyers to try, buy, download, share, vote, contribute, recommend, take action.

• Consumer Innovation Group pairs deep technology expertise with a methodology that puts the consumer audience front and center.
• We bring heaps of expertise in technology together with a deep understanding of the behaviors and habits of digital consumers to create dynamic, engaging, smart public relations campaigns that grab attention, create experiences, and drive sales and loyalty.
• Our team has worked with clients ranging from well knowns and soon to be knowns to determined disruptors.