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Channel & Partner Marketing Services

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Definition

Channel marketing services involve strategies, tactics, and activities aimed at promoting and selling products or services through indirect sales channels, such as distributors, retailers, resellers, value-added resellers (VARs), and other intermediaries. The goal of channel marketing is to leverage these channel partners' reach, expertise, and relationships to expand market coverage, increase sales, and drive revenue growth.

 

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Services

Channel Fusion
By Channel Fusion
Channel Fusion offers tailored channel marketing programs and solutions to some of the world's leading brands.
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RVLVR
By RVLVR
RVLVR provides integrated, data-driven marketing solutions, including through-channel automation, partner marketing concierge services, sales enablement, data guidance, and agency-level creative and digital execution. The company's offerings help cli...
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Union Resolute
By Union Resolute
Union Resolute provides lead generation, channel marketing, and digital marketing services, combining AI and human outreach to identify highly qualified prospects and enable clients to focus on closing deals. The company's offerings include continuou...
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CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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