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Alibaba Group

Hangzhou, Hanzhou, China
Company Overview
The Alibaba Group mission is to provide the technology infrastructure and marketing reach to help merchants and brands find customers worldwide, regardless of size or where they are located. Launched in 1999 on the premise that the Internet would enable small enterprises to market globally. Alibaba Group has become the parent company to the world's largest eCommerce sites, with hundreds of millions of users, and hosting millions of merchants and businesses. Three of its most popular online commerce sites areTaobao, Tmall and, whose transactions totaled $248 billion in 2015, more than those of eBay and combined.
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Products and Services is a global eCommerce marketplace for wholesale manufacturers and distributors. Based in China, it's the world's largest online commerce site. Its parent company, Alibaba Group, is on a mission to create the world’s biggest CPA program. Alibaba's affiliate program spans all internet marketers, including automobiles, motorcycles and heavy machinery.
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CAINIAO Global is the official global parcel tracking platform of Alibaba Group. It supports most countries' postal tracking (e.g. China Post, China EMS, HK Post, and more).
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Marketing Function Branding, Channel Marketing, Customer Acquisition, Customer Engagement and Retention