Pulsate is a mobile marketing platform that some of the world's most demanding companies use to maximize mobile revenue, increase engagement and exceed monthly active user (MAU) targets. Data is gathered by Pulsate from every customer interaction including user behavior, location events and online and offline customer events that occur on mobile, web and in real world customer interactions. These key engagement metrics are leveraged by Pulsate to deliver real-time customer engagement that is individually personalized to delight each user and influence their behavior when it matters most. This leads to significantly increased mobile engagement, brand loyalty and revenue.