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Mobile Marketing

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Definition

Mobile Marketing describes marketing specifically tailored to smart phone and tablet users, leveraging the format and technology only available on those devices, such as geo-location, proximity mapping, and hyper-local alerts. Mobile marketing tools are uniquely able to provide consumers with time and location sensitive, personalized ads, messages and alerts that promote goods and services while the user is within close proximity to a buying opportunity.

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Subcategories

Location Based Advertising (LBA)

Location Targeting

Mobile App Development

Mobile App Quality Assurance

Mobile Engagement

Mobile Location Analytics (MLA)

Mobile Marketing Platform

Mobile Personalization

Mobile Retargeting

Mobile Site Builder

Mobile Social Media

Nearables

Proximity Based Marketing

Products

360dialog
By 360dialog
360dialog is an ultra-customizable mobile messaging platform that engages and re-engages customers individually with personalization features for push notifications, In-App Messages and Ads. Deliver personalized messaging through your mobile and desk...
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3D Issue Apps
By 3D Issue
3D Issue Apps is an online platform that allows anyone to create and publish their own native library Apps for any iPad, iPhone or Android device. With no coding required and the auto updating App engine, it takes all the complexity and management ou...
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Aarki
By Aarki
Aarki is an AI-powered mobile marketing platform that helps brands and mobile app developers acquire, grow, and re-engage their user base through advanced data-driven targeting and creative optimization.
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Adsy.me
By Adsy.me
Adsy.me is a mobile microsite builder with an easy drag-and-drop interface. Everything is online so there is nothing to download. Whether the microsite is for a campaign, newsletter, tutorial or any other content, Adsy.me makes it easy to create and ...
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Adva Mobile
By Adva Mobile
Adva Mobile is a mobile marketing platform for creative artists to acquire, engage, and sell to their fans. It offers capabilities for text and email marketing, responsive landing pages and web apps, fan scoring, filters, and targeting, and more. Adv...
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AI App Generator
By Appy Pie
AI App Generator is an AI-powered app development platform that allows users to build and launch apps much faster than other methods. With Appy Pie's AI App Generator, users need only enter a text describing the type of app they require and their pre...
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Airship Journeys
By Airship
Airship Journeys is a platform to enable marketers to create contextual and personalized customer journeys. Airship enables cross-channel customer journeys with messaging and multi-channel sequences to deliver reach the customer when he or she is rea...
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Aislelabs Engage
By Aislelabs
Aislelabs Engage is a proximity marketing tool that enables retailers and other brick-and-mortar stores to reach consumers while they're in or near the store. An intuitive template-based UI and a cloud-based intelligence engine can help craft and del...
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Alpha Anywhere
By Alpha Software
Alpha Anywhere is a complete RMAD (Rapid Mobile App Development) tool designed to enrich, simplify and speed up business app development and deployment. The Alpha Anywhere environment enables developers to rapidly create offline capable, mobile-optim...
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Amazon Location Service
By Amazon
Amazon Location Service provides affordable data, tracking and geofencing capabilities, and native integrations with AWS services, so users can create sophisticated location-enabled applications quickly without the high cost of custom development, an...
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CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 16,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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