Proximity Based Marketing

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Definition

Proximity based marketing tools include technologies used to directly communicate with customers through their mobile devices — any GPS or Bluetooth-enabled device, including smartphones, tablets and laptops.

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Products

By Affle
Appnext offers integrated consumer journeys with on-device app discovery solutions that blend into the users’ mobile experience enabling a personal intuitive experience.
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Beintoo is an SDK that tracks and collects offline behavioral data of about 7 million users, thanks to the recognition of more than 100 location signals per user per day, ensuring maximum accuracy and compliance with privacy regulations. Geolocalizat...
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By Bleesk
Bleesk is a white label all-in-one proximity marketing platform to acquire, engage and retain customers on mobile.
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LocationSmart is a comprehensive, secure and multi-purpose Location-as-a-Service (LaaS) platform. LocationSmart includes proximity-enabled two-way in-app messaging, device profiling with real-time risk scoring and unique device, identity and behavior...
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The Meridian Mobile App Platform is a mobile application development solution that enables organizations to tap location-based features. Mobile apps can now deliver indoor mapping, turn-by-turn directions, venue-specific content, and proximity-based ...
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By NearIT
NearIT is a contextual mobile engagement platform. Use NearIT Platform to communicate when your mobile users are in proximity. Share with them valuable content in the most appropriate context to ensure the success of your mobile campaigns.
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Pilgrim SDK is a a software development kit that can help 3rd-party apps leverage the real-world location of its subscribers, sending them notifications anywhere in the world. Pilgrim is the technology behind Foursquare City Guide and Swarm. Marketer...
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Ignite’s Placeable solutions enable enterprise brands to drive online and offline revenue through location data management, local marketing and digital advertising. Use Placeable to transform your location data into revenue.
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Sito Verified Walk-in (VWI) platform drives people to visit retail stores through mobile offers, and provides closed-loop attribution and reporting that tracks consumers that have interacted with an ad on a mobile device and then visited a brick-and-...
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Smart Retail helps you attract, acquire, and engage a clearly defined target audience with beacons and geofences. Reach out to your customers in the most effective way with Softweb's proximity-based mobile advertising platform.
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