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Reflektion

 
San Mateo, California, United States
2012
Company Overview
As a next generation retail eCommerce personalization platform, Reflektion provides a predictive analytics platform that has easily deployable cloud-based solutions for retailers and brands and helps retailers improve customer conversion rates. Reflektion is run by seasoned tech entrepreneurs and business leaders. They bring together deep and diverse experience in the digital advertising, retail, and software industries from companies such as Google, Oracle, Netflix, eBay, Monetate and others. In 2021 Reflektion was acquired by Sitecore.
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Products and Services

Reflektion

 
Reflektion is a powerful engagement platform that influences buyer intent through timely, relevant content across all touchpoints. Reflektion’s customer data and insights enable you to unify each customer experience, ensuring every interaction is as relevant and timely to each individual. Reflektion extends shopper engagement beyond merchandising and site search by providing a relevant message and brand experience by adapting hero images, brand messaging, promotions, coupons and more to the individual shopper. With Reflektion, email content is dynamically targeted to each recipient, using unique preferences to reinforce the brand relationship and make them look forward to your next message. Unmatched understanding of individual customer intent and product catalog inventory is driving double-digit increases in conversions and revenue per visit for leading brands such as Disney, TOMS, Marmot, Sur la Table, Godiva, and more.
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