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Creative Management Platform (CMP)

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Definition

A Creative Management Platform (CMP) is a cloud-based platform that allows marketing teams to create, distribute, and measure the performance of digital advertising.
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Products

Adzymic
By Adzymic
Adzymic is a creative management platform that transforms display advertising into high-performing native advertising by turning HTML 5 banners into content ad units. Media agencies and advertisers can use Adzymic to create ads with no design or codi...
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Celtra
By Celtra
Celtra is a Creative Management Platform (CMP) where creative and marketing teams collaborate to design and deliver digital campaigns across the ever growing number of channels, ad formats, variations, and markets.
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Creative Center
By Bidalgo
Bidalgo Creative Center is a set of advanced tools purpose-built for supercharging creative production and analysis, at scale. It helps online marketers optimize both workflows and results throughout the entire creative lifecycle, from before the ass...
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Creative Management Platform
By Mediawide Labs
Mediawide offers an end-to-end Creative Management Platform that allows brands to use contextual content while talking to their customers. This platform can be applied across media from print and web to direct personalized videos and enables brands, ...
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Creative Management Platform
By Thunder
Creative Management Platform enables marketers to make their marketing organization more efficient by streamlining production and workflow. Thunder offers a WYSIWYG editor, removing the need for coding. Build ads together so they work as a unit, and ...
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Spirable
By Spirable
Spirable is a self-serve creative performance platform that makes it simple for creative and marketing teams to build dynamic, personalised and highly engaging creative and video. Users can automate how they personalise their creative by easily tailo...
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CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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