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Marketing Automation Platforms for B2B marketers

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Definition

A Marketing Automation Platform is a powerful, advanced end-to-end suite of tools, and in this section are packages designed for B2B marketers. These tools enable companies to acquire higher-scoring leads, maintain updated contact information and/or integrate with CRM systems, perform lead nurturing through automated email scheduling tools, and gain more conversions, all with less manpower and at lower cost per acquisition.

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Products

366 Degrees
By 366 Degrees
366° Degrees is a Customer Lifecycle Management solution that helps orchestrate marketing and operational communications to provide a single view for better engagement, regardless of when and where prospective customer and existing customers interact...
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Acquigo
By Xerago
Acquigo is an Algorithmic Marketing Cloud which enables its customers to run marketing campaigns. It is a tool that has in-built end to end campaign management functionalities from planning campaigns to executing and tracking responses to it, on chan...
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ActiveConversion
By ActiveConversion
ActiveConversion offers a complete system that connects advertisers and publishers to generate qualified sales leads using intent data and identity resolution. Their technology is able to work with hundreds of publications across North America and ha...
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Activecore Marketing Cloud
By Activecore
Activecore Marketing Cloud allows you to use DMP as a starting point, and then implement, measure, and analyze data all on one platform.
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Adabra
By Adabra
Adabra is a cloud-based AI marketing automation platform that allows e-commerce and lead generation websites to boost sales, thus creating unique and customized experiences for each user by coordinating and adapting marketing activities on all online...
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Adobe Marketing Cloud
By Adobe
Adobe Marketing Cloud is an integrated suite of products comprising a comprehensive, end-to-end marketing automation and management solution. The platform provides insights across a range of analytics, social media management, advertising campaign ma...
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Agillic
By Agillic
Agillic is a SaaS omnichannel marketing automation platform that empowers brands to work with data-driven insights and content to create, automate, and send personalised communication to millions.
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Altcraft
By Altcraft
Altcraft is a digital marketing platform that helps its customers with targeted and automated advertising on digital channels. Use Altcraft to attract new customers, increase the loyalty of existing ones and boost sales.
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Amity Customer Lifecycle Automation
By Amity
Amity is customer lifecycle automation for SaaS companies. With the ability to track customer engagement and proactively manage customer value, you succeed in all three-core stages: Get Customers, Keep Customers, and Grow Customers.
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Aritic PinPoint
By Aritic
Aritic Pinpoint is a marketing automation tool designed for B2B companies across multiple industries. Aritic PinPoint helps businesses attract right visitors, nurture them and convert into potential leads. With effective automation campaigns and omni...
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CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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