Marketing Automation

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Definition

Marketing Automation & Management encapsulates the advanced end-to-end platforms and other tools that enable companies to acquire higher-scoring leads, automate the nurturing process across all channels, gain more conversions with less manpower and at lower cost per acquisition, and overall manage the logistics of the marketing campaign.

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Products

8digits is an analytics powered marketing automation software featuring real-time web monitoring, visitor behavior detection and targeting mechanisms. App owners can execute custom scenarios based on the rules defined from the admin user interface. 8...
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By Yahoo
Aabaco Small Business is a platform providing small businesses with tools to create a professional presence on the Internet. The solution includes website hosting, ecommerce capabilities, local advertising, and email marketing.
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By Aarki
Aarki Encore is an integrated marketing platform for creative design, media buying, and optimization. The all-in-one platform is especially suited for mobile, packed with features for creating and deploying high-performing video and content-based mob...
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Ace is an end-to-end marketing automation platform purpose built for boutique real estate companies and agent teams, and it comes with the expert services of a Boston Logic consultant (your "Ace") to help get things started. Ace is designed to help s...
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Acoustic Marketing Cloud includes the products formerly part of IBM Watson. They include Acoustic Campaign (formerly Campaign Automation), Acoustic Experience Analytics (formerly Tealeaf), Acoustic Content (formerly Content Hub), Acoustic Personaliza...
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By Act-On
Act-On Software is the leader in adaptive marketing solutions that enable marketers to create Adaptive Journeys using customer behaviors, preferences and data to intelligently guide the engagement strategy. With Act-On, marketers can drive better bus...
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Action Recorder is a digital marketer's productivity tool. No coding knowledge is required to track events for E-commerce, SaaS and Form submits and send user and event data to 100+ marketing tools like Facebook, Google Analytics and Drip.
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Datorama’s Activation Engine connects the right information to the right people, or systems, activating opportunities for optimization and driving goals day by day. With the Activation Engine, deliver intelligent goal monitoring, enterprise collabora...
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ActiveCampaign is an integrated marketing automation, email marketing, and automated sales CRM platform. Leverages Predictive Content, a machine learning feature that predicts the most engaging message for each individual being emailed based on only ...
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ActiveConversion's system is built to help industrial manufacturers, distributors and service providers generate more opportunities in target markets, identify which opportunities to follow up on, in order to close more deals. With proven success in ...
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