Outsource your Stack Documentation Learn More

Marketing Automation Platforms for SMB

< Back to category

Definition

A Marketing Automation Platform is a powerful, advanced end-to-end suite of tools, and in this section are packages designed for small-to-midsize teams. These tools enable companies to acquire higher-scoring leads, maintain updated contact information and/or integrate with CRM systems, perform lead nurturing through automated email scheduling tools, and gain more conversions, all with less manpower and at lower cost per acquisition.  

 

Contribute to this definition

Products

366 Degrees
By 366 Degrees
366° Degrees is a Customer Lifecycle Management solution that helps orchestrate marketing and operational communications to provide a single view for better engagement, regardless of when and where prospective customer and existing customers interact...
  Compare
Act-On Platform
By Act-On
Act-On Software is the leader in adaptive marketing solutions that enable marketers to create Adaptive Journeys using customer behaviors, preferences and data to intelligently guide the engagement strategy. With Act-On, marketers can drive better bus...
  Compare
ActiveCampaign
By ActiveCampaign
ActiveCampaign is an integrated marketing automation, email marketing, and automated sales CRM platform. Leverages Predictive Content, a machine learning feature that predicts the most engaging message for each individual being emailed based on only ...
  Compare
ActiveConversion
By ActiveConversion
ActiveConversion offers a complete system that connects advertisers and publishers to generate qualified sales leads using intent data and identity resolution. Their technology is able to work with hundreds of publications across North America and ha...
  Compare
Activecore Marketing Cloud
By Activecore
Activecore Marketing Cloud allows you to use DMP as a starting point, and then implement, measure, and analyze data all on one platform.
  Compare
ActiveDEMAND Agency Marketing platform
By ActiveDEMAND
ActiveDEMAND Agency Marketer is an integrated marketing platform designed for the marketing agency. ActiveDEMAND gives agencies a competitive advantage by helping deliver, and more importantly, demonstrate real value to clients.
  Compare
ActiveDEMAND Marketing Automation Platform
By ActiveDEMAND
ActiveDEMAND is a fully integrated, web-based marketing automation platform for small to medium sized businesses. Packed with features for streamlined campaign management, campaign recipes and attribution reporting, ActiveDEMAND enables even a sole p...
  Compare
Adabra
By Adabra
Adabra is a cloud-based AI marketing automation platform that allows e-commerce and lead generation websites to boost sales, thus creating unique and customized experiences for each user by coordinating and adapting marketing activities on all online...
  Compare
Adobe Marketing Cloud
By Adobe
Adobe Marketing Cloud is an integrated suite of products comprising a comprehensive, end-to-end marketing automation and management solution. The platform provides insights across a range of analytics, social media management, advertising campaign ma...
  Compare
Affinity Solutions
By Affinity Solutions
Affinity Solutions is a the first data-led intelligence platform that uses purchase signals as the authoritative source of truth in helping marketers, agencies and media organizations deliver emotionally resonant experiences that enrich people’s live...
  Compare
Finding more products...
Stay on top of the latest industry technology announcements with our weekly newsletter

About

CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

Read more ›

Follow Us

Sign up for our newsletter

Stay on top of the latest marketing technology news with our weekly newsletter.

Navigation

CabinetM for Teams Pricing Stack Documentation and Management Services CabinetM for Technology Consultants CabinetM for Marketing Technology Vendors About Us Press The Team Careers Contact Us Terms of Use Privacy Policy

Contact Us

CabinetM, Inc.
115 Oxbow Rd.
Framingham, MA 01701
eross@cabinetm.com

Browser detection

You are using a browser (Robot/Spider) that is not supported on our site. Please update your browser to the latest version to have the most effective experience on CabinetM