Pricing Optimization

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Definition

Pricing Optimization enables brands to price their products competitively and for the correct market. Features of pricing optimization platforms can include price optimization calculation tools, competitive analysis tools, price list management, and promotions management. 

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Products

Advanced Trending synchronizes relevant historical information, collates the important business metrics, uncovers the essential trends (that can then be exploited for comprehensive and effective management of products), and, in addition, helps client...
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Business Scenario Manager allows users to implement specific, individual business scenarios in pricing and assortment intelligence. By modeling the scenarios, users can eliminate many of the barriers for adoption and accelerate the use of retail inte...
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BV Price consolidates a variety of daily price and promotions data from multiple internal and external sources, enabling marketing analysts to review and compare competitor pricing, gain insights into rising and falling prices and more.
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BV Promotion helps retailers evaluate and compare promotional trends, and analyze levels of support provided by manufacturers with retailers and the promotional mix.
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The Magnify360 Dynamic Page Optimization Platform allows companies to rapidly create pricing variations or discounts, and serve the best price automatically.
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By IBM
IBM Price Management is designed to help retailers improve execution and compliance with their pricing strategy.The solution dramatically boosts efficiency by automating retailers’ most cumbersome, time-consuming pricing tasks.
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By IBM
IBM Price Optimization is an analytics tool that enables retailers to deliver optimized base or everyday prices across store and online channels to achieve their sales, volume, profit and price image objectives for regular, everyday items.
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By IBM
IBM Promotion Optimization is a comprehensive solution for managing virtually the entire promotions process, from collaborative promotion planning and deal management to in-flight and post-event analysis. The solution uses advanced consumer demand ma...
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Inoptimizer helps retail companies achieve real-time price optimization, and drive operational efficiency and growth. Save time, money and effort by optimizing your entire retail lifecycle. Give shoppers the best value with Intelligence Node's automa...
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Pricing typically requires the collection, modification, enrichment and harmonization of data from various and mostly very heterogeneous systems and data sources, which can have incompatible interfaces and formats. Results of price calculations of an...
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