Acoustic Connect is an all-in-one platform for multichannel marketing, personalized journey orchestration, and behavioral experience insights. With Acoustic Connect, marketers will gain unprecedented visibility from campaign to conversion, empowering them to leverage real-time behavioral insights for enhanced customer engagement and data-driven, intent-based strategies.
Campaign is an AI-powered, SaaS-based digital marketing platform that puts the power of data insights in the hands of the marketer to design more effective campaigns that exceed customer expectations. Use behavioral data from any source to create consistent campaigns across email, web, mobile push, SMS, social, group messaging and more. Best of all, leverage Marketing Assistant to work smarter and faster. Campaign, launched when Acoustic separated from IBM, contains technologies from Silverpop and IBM Watson Campaign Automation (WCA).
Content, formerly IBM Watson Content Hub, is a cloud-based content management system (CMS) that leverages AI services to help marketers build engaging digital experiences quickly and easily across all channels, applications and embedded devices. The intuitive UI enables marketers to quickly make updates to content and websites. Powerful APIs let developers place content wherever needed to provide consistent brand experience. The zero-configuration embedded content delivery network (CDN) ensures high performance at scale. Content customers have access to one of the world’s largest collections of professional creative assets and an intuitive editor through Acoustic's Shutterstock partnership.
DemandTec Pricing helps businesses optimize and deliver coordinated and consistent price optimization strategies across digital and physical channels to drive margins and build shopper loyalty. Coordinate pricing across channels, ensure compliance with pricing strategies and optimize prices for products—from new offerings to markdowns—by automating time-consuming pricing tasks using advanced merchandising science.
Exchange, formerly known as UBX (Universal Behavior Exchange), helps marketers connect customer identities across their marketing platforms in order to better understand individual customers in context based on cross-channel behaviors. Using an intuitive user interface, marketers can share customer events and audiences across their technology solutions. The Exchange ecosystem provides marketers with customer insights, engagement and the ability to orchestrate automated, personalized marketing strategies across channels in a more unified way.
Insights helps users leverage smarter analytics to optimize customer experience and quickly attract, engage, and convert visitors into loyal customers. Collect data at the visitor, page, and session levels, showing on which fields customers abandon, how much time it takes them to perform a task, how often they replicate an action, and more.
Multichannel Composer is a personalized, multichannel campaign builder that enables high-quality messages to be created for campaigns across traditional and emerging channels – email, SMS, MMS, WhatsApp and more – without the need for code or developer support.
Personalization, formerly IBM Real-Time Personalization, helps marketers improve customer experiences with personalized content. This product makes personalizing experiences easier by learning through each customer interaction and delivering the right content to each website visitor in the context of their interactions with the brand.
TeaLeaf is an AI-powered behavioral analytics product that helps marketers and application owners create a digital world customers can’t wait to use. Make customer experience your competitive advantage.
Sign in with LinkedIn