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Customer Engagement Platforms

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Definition

Customer engagement is the ongoing, value-driven, emotional relationship between the customer and the business. It’s not the memory of one moment, but the sum of all moments – the customer’s overall emotional connection arising from the totality of experiences with the company. This includes direct, indirect, offline, and online interactions, as well as the actions that the customer might take – posting, emailing, tweeting, liking, recommending, buying, etc.

Source: Microsoft

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Products

24sessions
By 24sessions
24sessions is a video-first customer engagement platform. Their scheduling, video calling experiences and analytics solution delivers frictionless customer journeys for personal contact.
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8×8 Engage
By 8x8
8x8 Engage is an AI-powered solution designed to enhance customer engagement across organizations by catering to customer-facing professionals outside the contact center.
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Acoustic Connect
By Acoustic
Acoustic Connect is an all-in-one platform for multichannel marketing, personalized journey orchestration, and behavioral experience insights. With Acoustic Connect, marketers will gain unprecedented visibility from campaign to conversion, empowering...
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Adara Customer Experience Optimization
By ADARA
Customer Experience Optimization is a personalization tool designed to help travel brands capture greater market share, engage more valuable customers, and drive direct bookings and greater yields through the power of personalization. This people-bas...
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Addreality
By Addreality
Addreality is a Customer Engagement Platform for personalized video and audio communication in offline locations. Featured solutions include advanced algorithms for Depersonalized Audience engagement analytics - understand customer's needs and motiva...
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Air Traffic Control
By Air Traffic Control
Air Traffic Control allows you to personalize every email, web visit, chat, and more. Connect the tools you love, connect your CMS, RSS feeds, 3rd party news feeds, product pages and more, and then with every click, open, and visit, Air Traffic Contr...
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Aurigo Engage
By Aurigo
Aurigo Engage is an AI-powered community engagement platform for individuals and public agencies.
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Bold360
By GoTo
Bold360, a Genesys company, is a customer relationship management suite that aims to provide one view of all customer touch points as well a unified interface that can handle chat, text, and video. It also offers automation technology to enable custo...
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Cheetah Experiences
By Cheetah Digital
Cheetah Experiences, formerly Wayin, is a customer enagement tool that enables marketers to acquire zero- and first-party data and permissions via value-driven campaigns. Cheetah Experiences features include tools to collect marketing opt-ins and pre...
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CleverTap
By CleverTap
CleverTap unifies deep-rooted analytics based on behavioral segmentation with hyper-targeted engagement through one platform that guarantees personalized user experiences to build a loyal customer base. Among its features are Behavioral Segmentation ...
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