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Media Monitoring

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Definition

Tools in this category are Media Monitoring Platforms that track brand activity across traditional and online media and social channels. See also Listening.

 

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Products

360 MediaWatch
By 360 MediaWatch
360 MediaWatch monitors the media – TV, radio, print and online – around the clock, and around the world. Communications professionals from a wide range of industries, including PR agencies, corporations, non-profit organizations and government agenc...
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Ad Dynamix
By Nielsen
Ad Dynamix is a media monitoring tool for media owners, agencies and advertisers providing a fast, flexible and precise analysis of trends, brands, advertisements and campaigns across all media sectors. The detailed trend analysis platform enables th...
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Adbeat
By Adbeat
Adbeat is a marketing tool that businesses can use to keep track of how their competitors are doing in the online display advertsing marketplace.
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AdTracker
By Vobile
AdTracker validates content runs and tracks TV commercials, movie trailers, show promos, and infomercials across broadcast and cable networks.
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AMI Enterprise Intelligence
By Bertin IT
AMI Enterprise Intelligence collects and analyses data from across the web, gives organizations the ability to scan their environments and capitalize on data about markets, customers and competitors.
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Atlas
By Graphika
Atlas is a subscription-based product that provides intelligence derived from the communities engaged with online conversations related to today’s most pressing topics. Atlas will deliver access at scale to the intelligence and market-impacting topic...
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Aylien
By Aylien
Aylien is an AI-powered news intelligence platform. Identify and investigate risks and opportunities by harnessing media signals at scale.
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BoostTheNews
By BoostTheNews
Boost the News is a media monitoring tool that allows users to monitor news according to selected topics and keywords, to estimate the traffic of particular articles, and to promote articles that are important for them.
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Cision Impact
By Cision
Cision Impact is an earned media attribution solution for PR professionals. Cision Impact enables communicators to measure the impact of earned media and marketing programs by better understanding how they are influencing buyer behavior. Communicator...
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Clipbook
By Clipbook
Clipbook is a media monitoring and analysis service that helps organizations stay informed about their coverage across 100,000+ media sources. The platform provides customized reports that save users time and manual effort by highlighting coverage cr...
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