Social Media Marketing

< Back to all Categories

Definition

Social Media Marketing is designed to boost brand recognition, customer engagement and advocacy through a variety of marketing activities that leverage social network platforms. Social media marketing tools automate content generation and analytics, and can position content to be seen and shared. These tools are available as stand-alone platforms, or may be bundled into an enterprise-grade Social Media Management tool set.  

Contribute to this definition

Subcategories

Products

Activate by Bloglovin is a social media platform connecting businesses with social media influencers for mutually beneficial opportunities such as sponsored posts, Pinterest sweepstakes, and affiliate accounts. The native ads marketplace allows socia...
  Compare
By Adly
Ad.ly runs celebrity endorsements in social media. They help brands connect with consumers via the most influential celebrities, athletes and artists on the most popular platforms.
  Compare
Aggreto is a social media aggregator tool that pulls your live social media feeds from multiple social platforms such as Facebook, Twitter, Instagram, LinkedIn, and YouTube using hashtags or handles or page URL and allows you to create a social wall ...
  Compare
Ahalogy Brandables is a data-led approach to higher performing influencer campaigns. The solution taps Ahalogy Muse, a proprietary source of category trends and insights, to hand-select influencers from its network of 5,000+ partners that it recommen...
  Compare
ArchiveSocial is a social media archiving solution for records management, regulatory compliance, and e-discovery.
  Compare
Augure is software that helps you unleash the full power of Influencer Marketing to find, manage and interact with customers. Use it to identify and engage influencers, and make data-driven decisions about your influencer campaigns.
  Compare
Avachara is a suite of free, easy to use web apps for creating custom avatars. With options that include portraits, cartoons, Managa, Anime and more, Avachara provides just about all that's needed to create a great avatar for use in social networks, ...
  Compare
avatar-generator.com is a free avatar maker powered by Google. Fetch an image from Google automatically with the provided tool or upload an image. The solution can used on message boards, forums, and social networking sites like Facebook, Twitter, Tu...
  Compare
Bluenod is a social media client that provides a visual map of Twitter interactions related to a Twitter user or hashtag. Bluenod helps social marketers identify and connect with top influencers and their networks in order to target relevant messgag...
  Compare
By Buffer
Buffer is a scheduling platform that allows a marketer to write many social posts at one time, choose which social profiles to send them to, and schedule when each post will go live. Buffer will spread the posts throughout the day or week so that the...
  Compare
Finding more products...