Hashtag Marketing

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Definition

Hashtags are emerging as a holistic social media campaign tool, fueling sitewide "conversations" and calls-to-action based around a brand name or a relevant trending hashtag. Tools in this category help marketers find good hashtags to adopt for a campaign based on number of key word or phrase mentions, help automate the hashtag campaign, and recruit social influencers to post using a brand hashtag.

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Products

Hashtag'd is a leading global UGC platform that lets the world's top brands put trusted consumer creativity at the heart of their marketing campaigns.
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Hashtagify.me is an advanced Twitter Hashtags search engine that enables users to find the best hashtags to reach an audience.
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Rhombus places contextual advertisements around social embeds. Target based on @accounts, #hashtags, keywords including the biggest celebrities, influencers, and tentpole events that would be otherwise unattainable.
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Tagboard uses hashtags to search for and collect public social media within seconds of being posted to networks like Twitter and Facebook.
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Tweet Binder is a hashtag management tool that boosts the buzz around Twitter and Instagram campaigns, and makes it easy to create engaging live Tweet walls at festivals and other events. With Tweet Binder, tweets are tagged with "binders" based in t...
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Wallrus is a social signage solution that will enable you to display live social media feeds on any screen, television or projector. No need to be a professional developer or a web designer. It will only take a couple of minutes to be able to display...
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Walls.io is a social hub that collects and displays all social media interaction using a custom hashtag. The Walls.io platform can be used as a display at an event, or embedded as a widget on computers, tablets, and phones.
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