Crimson Hexagon ForSight Platform

Product Overview
The ForSight social media analytics platform offers a suite of technologies, algorithms, metrics, and data visualizations. The platform empowers marketers and market researchers to listen to online conversations and understand the opinions of consumers, shoppers, and audiences expressed on social media. Provides an ongoing understanding of the changing composition of your audiences and what moves them. The platform adapts, learning to focus on what matters and ignore what doesn’t. Because “positive,” “negative,” and “neutral” isn’t enough.

• Search by picture, instead of text, across Crimson Hexagon’s data library. Results include exact matches, visually similar images, and a full set of analytics on the consumer conversations related to that picture..
• Benchmark and track the performance of your social media accounts.
• Identify which content is driving engagement and whether those conversations are positive or negative, who’s getting involved, and more.
• Ingests and indexes a torrent of data points every minute from Twitter, Facebook, Instagram, Weibo, blogs, forums, and more.
• Review conversations, select examples and group posts into categories worth measuring.
• Topic wheels and word clouds provide the power to easily discover and measure key topics of conversation.

The Crimson Hexagon ForSight platform is designed to provide powerful social media analytics to companies of all sizes and across all industries. It's also cost-effective, as users only pay for insights, not data.