Product Overview
CrossInstall offers a unique approach to mobile game advertising as it combines custom-built playable mobile gaming ads with a programmatic, performance based bidder ensuring the ads hit the right audience. CrossInstall has developed a highly customized bidder technology and proprietary algorithms. The performance-based bidder drives app installs for advertisers at scale on various mobile ad exchanges including DoubleClick, MoPub and others. CrossInstall's PrePlay™ ads feature rich, interactive experiences dynamically tailored to individual users via HTML5/JavaScript creatives.
CrossInstall reaches over 1 billion unique devices a week, with a 30% conversion rate and 200 million interactive experiences.
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