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Amadeus

 
Madrid, Spain
1987
Company Overview
Amadeus provides the technology that keeps the travel sector moving – from initial search to making a booking, from pricing to ticketing, from managing reservations to managing check-in and departure processes. Our ambition is to facilitate the entire travel journey from door to door, whilst improving the travel ‘experience’ for hundreds of millions of people every year. This is achieved by connecting key players in the travel industry: travel agencies, corporations, airlines, airports, hotels, railways and more. We provide these companies with the tools to serve travelers better and to manage their own business more effectively.
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Products and Services

Destination Insight

 
Destination Insight equips destination marketing organisations (DMOs) with timely insights into the competition and traveler intentions. DMOs in the know with analysis of up-to-date travel data, removing some of the guesswork often involved when making key marketing decisions. By analyzing billions of up-to-date global air travel transactions in near real time, the suite can reveal hidden opportunities for DMOs to boost their destinations' growth. DMOs can for example run relevant analyses of traveler searches and bookings to measure, adjust and build more effective campaigns. They can also view bookings to their destination versus competitors to understand who they are most closely competing with and quickly develop strategies in response to market developments.
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Marketing Function