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Anaplan

 
San Francisco, California, United States
2006
Company Overview
Anaplan combines an unrivaled planning and modeling engine, predictive analytics, and cloud collaboration into one simple interface for business users. Anaplan is a privately held company based in San Francisco with 15 offices worldwide.
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Products and Services

Anaplan

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Anaplan is a planning and performance management platform that combines a planning and modeling engine, predictive analytics, and cloud collaboration into one simple interface for business users.
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Anaplan for Marketing

 
Anaplan for Marketing lets you connect your marketing spending and resource strategy to performance and corporate objectives. By using marketing performance management (MPM) to predict and optimize the impacts of marketing activity on sales revenue, marketers can plan campaign spending and assign resources that most move the bottom line. With the Anaplan platform, you can define and track campaign success, instantly calculating predicted revenue from performance metrics like funnel conversion rates, deal size, and resources.
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