Company Overview
Headway is the leading data-driven media buying company for marketers. Integrating our in-house innovative technology and state-of-the-art partner platforms, we provide solutions to make ads more relevant, driving consumers to engage. Headway delivers smart cross-channel services combining programmatic technology for display, video, mobile, native, social and cutting edge creative formats to reach the right audience, at the perfect moment. Headway is an Entravision company.
Headway Data is Headway's tool for lead generation Through DataXpand premium publisher partners, Headway creates audience clusters based on how users browse, show interest or intent. Headway currently has partnerships with more than 350 publishers and reaches more than 220 million unique users.
Mobrain is a mobile marketing campaign engagement tool it is Headway´s proprietary technology to reach and engage mobile users. Micro-segment your users by heavy, passive or buyers, among others, and show them a specific message that will catch their attention and encourage in-app conversions. Build different clusters and deliver specific ads in order to have them complete an in-app action.
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